There’s no clarity as to what transpired, but with Google involved, it’s easy to see why the search giant had to make this move. However, since this meant Google was losing potential revenue, it was never going to last.Īs I write this, YouTube Vanced has been discontinued for legal reasons. None of the other stuff that Google includes in a YouTube Premium plan interests them.Īlso, with this app, those in unsupported regions can enjoy some of the cool YouTube Premium features without having to part with $11.99 a month. For the most part, all they want is to get rid of the annoying ads. YouTube Vanced was designed for those uninterested in subscribing to YouTube Premium. This is where YouTube Vanced came in handy, providing Android users with an ad-free watching environment for free.

This means even if you wanted to subscribe, there isn’t much you can do but wait until Google makes the service available officially in your region. Although currently available in most major markets, the service has yet to penetrate all global markets.

Some only want an ad-free watching environment.Īnother potential reason for the low subscriptions is YouTube Premium’s availability.

Perhaps the $11.99 price tag is putting off potential subscribers, especially since not everyone is interested in all the ad-ons that come with YouTube Premium. Of course, some have no problem paying this amount, especially since it also tags along a bunch of other benefits that include background playback, access to YouTube Music Premium and YouTube Original series and movies.īut most recent figures released by Google suggest only a fraction of YouTube’s entire active user base has a Premium subscription.

YouTube lets users disable the often obnoxious ads that are interlaced between videos by subscribing to the Premium version at $11.99 a month. New updates are being added to the bottom of the story… Original story (from March 20) follows:

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